• Know your audience and what they want.
• Understand the value proposition you’re offering.
• Stay focused on your goals and objectives, not on others’.
• Capitalize on what works, not on what doesn’t.
• Understand the power of your existing customers and use free promotional tools to build relationships.
• Create a website to own your online presence, and consider blogging to attract new prospects for your website.
• Promote yourself through social media, email marketing, and word of mouth as a promotion channel
• Identify your brand’s identity
• Who are your buyers
• Design a logo and other assets
• Build your website with a CMS template
• Draw up a go-to-market strategy
• Hire a freelancer to help you scale your content
• Consult with expirienced agencies and freelancers for web design help
• Track your site with analytics tools
• Boost your Google ranking with SEO
• Research keyword opportunities
• Optimize your website for mobile devices
• write optimized blog posts
• Experiment with photo and video content
• Build out your social media strategy
• Share your distribution channels on your website
• Try out marketing experiments
